Many people nowadays want to know more about what email marketing does and how it works. Because online, there are many easy and profitable ways to market any product or service digitally on the Internet. Email marketing is an online marketing technique whereby you can get many customers for your product or content at home via email. And, you don’t have to go anywhere to market your product. This is the power of email marketing and digital marketing.
As there are many ways to do digital marketing. Among those ways are social media marketing, search engine optimization, video marketing and online advertising. However, “email marketing” has proved to be the most profitable medium of digital marketing.
So, we will discuss, “What is Email Marketing? Email Marketing tips and all the benefits of email marketing and how to do email marketing.”
Finally, we will know about some of the best email marketing tools or mediums that we can use to promote our business or any service through email marketing for free.
What is Email Marketing?
Before you know about email marketing, you need to first know what is marketing. Marketing means promoting or trying to sell your business, product or service through various means, methods or processes.
Now, the process of marketing that product, offer, business or service promotion, promotion or marketing we do via e-mail is called “email marketing”. Email Marketing is one of the most popular medium of digital marketing.
We usually use email for promotion or marketing. Just like how we send an email to someone. But, at this point we only send one mail to one people. However, through email marketing, we send an email to many people at once.
In it, you can simultaneously promote your product, business or service to thousands of people through an email. You can also call this process email broadcasting.
Email marketing actually takes three steps. The steps are discussed below:
- Letter & Email template: In this step you need to create an email template for email marketing. But you must think about what the product will be written about in your letter, and how the recipient will read your letter. In that case you need to select a good quality responsive template. You can look for it in various online marketplaces. If you are a good quality designer, you can create templates and sell them on ThemeForest.
- Email Collecting: One of the tasks of e-mail marketing is to collect e-mail. To do this you need to collect a lot of e-mail. The reason for this is that in these emails you will write down your product information and your own information.
- Email Delivery: For e-mail marketing, you need to use a desktop base or an online e-mail server. The most convenient and popular of these is the online e-mail server. The cost of using it is much lower and much safer than other ways.
I hope this 3 email marketing tips will help you to do email marketing.
Benefits of Email Marketing:
- Most of the newest customers are available via the Internet through email marketing.
- This medium can bring in thousands of visitors or traffic to blogs and websites.
- Email marketing can be done by just sending an email to people at home about any new video, blog article, product or business.
- This medium is much cheaper and less expensive than other digital marketing mediums. You can use this medium for free using some free email marketing tools.
- Email marketing is very straightforward and there is lot of benefit on it.
How to do Email Marketing?
First of all, I want to give you an example of how to do email marketing.
Suppose you have a new product or service in the market and you want to inform or marketing it to people. Beyond that, you want to market your new offer or benefit of a product.
You just need to inform people about your product or service by email. And, if they are interested then they will definitely buy or be interested in your product or service.
You just need to write in the mail about your own offer, business or service, just like the email we usually write. Write the mail so that people can understand the subject of your email later. Finally, if the email is written, thousands of people will have to send in the email id.
By email marketing you can promote your new business, business offer, product or service to thousands of people in just minutes.
Rules for Email Marketing:
Email marketing means sending your own custom email to another email id. However, you cannot use services like Gmail, Yahoo or outlook for marketing.
Because, you can only send a certain number of emails from Gmail or another free email account. And, it could also be that your email account can be blocked by Gmail, Yahoo or Outlook because of the suspicion of email spamming for sending email to thousands of people at once.
So, what to do? How to do email marketing by sending email to thousands of people at once? What is the way?
You have to use some email marketing tools or website. There are many email marketing tools on the Internet that you can use to send marketing emails to thousands of people at once. Among such tools-
These are free and best tool. If you search on google you will find many free email marketing tools and websites.
There are two rules for email marketing:
The most important thing in email marketing is, email list or email contacts. That means, you need to submit the email ID of the person to whom you send the email. Many lists of email ID that are stored in one core are called email lists or mailing lists. And, for email marketing, you have to submit the email id of many people first. Then, you can send them an email.
Then, you can submit your email list or contacts one by one for free through your blog or website. If you have a blog or website, you can ask people to join your email list through the “Blog subscription” option or the “newsletter” option.
As you see the image above, I have given an option on my blog for people to subscribe by their email.
Now, as soon as people give their names and email IDs and add themselves to my email list, they will get all my blog articles or blog posts via email. Beyond that, whatever email I want to send to them, they will receive it in their own mail. It will be best email marketing tips for you.
That way, I get a lot of people’s email IDs for free. Then, whenever you want them, you can market your product, product, service, article or video via email.
I wouldn’t say too much about paid email marketing. Because in paid marketing you have to buy thousands of email contacts from some websites or online tools. You can buy a lot of people’s email ID by spending some money.
Then, once you buy the email id, you can promote your business or product to thousands of people using the email marketing tools I mentioned above.
So, what is email marketing? You may now have a better understanding of how to do it and what it will benefit from email marketing.
Only you have to do this,
- Register for some free email marketing tools or websites.
- It’s important to have a business email id yourself.
- Free or Paid Anywhere Many people collect email IDs and add them to their own email list.
- Then finally, by using email marketing tools, sending an email to a subscriber or email contacts on your email list, promoting or marketing your product, blog, offer or business.
If you use this email marketing tips via email correctly, I know you will get many customers or visitors for your business. This is one of the most important and profitable ways of digital marketing today.
Thank you so much for using your valuable time and staying with me. If you have any questions or issues about email marketing tips, please comment in the comment box. I will definitely help you through the comments. Thanks.